Blog
What AI actually returns in a software business.
Research notes on AI strategy, budgeting and adoption for SaaS teams — what a capability costs to run, what it pays back, and where the money reliably goes in without coming out. Working notes, not marketing assets.
Newsletter
What each new capability costs to run and what it pays back in a software business — the same arithmetic we run for ourselves. Roughly monthly, and you can leave any time.

